1/30/2024
Releasing the Italian Passion: Peroni Nastro Azzurro 0.0% Launches New Global Partnership with Ferrari
Peroni Nastro Azzurro 0.0%, the super premium Italian beer brand from Asahi Europe & International, has today announced a new global partnership with Ferrari. The multi-year partnership will see Peroni Nastro Azzurro 0.0% enter a new racing chapter alongside Scuderia Ferrari and Ferrari Challenge Trofeo Pirelli series, continuing the motorsport sponsorship journey.
A destined relationship between two Italian icons, the partnership will celebrate the passion and style exemplified by both Peroni Nastro Azzurro 0.0% and Ferrari aspiring to elevate the racing experience for fans around the world.
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